How do I select a custom manufacturer? Three key points for collaboration.
The Trend of Customization
There are two options for manufacturing the products: mass production or custom manufacturing. Mass production can effectively lower costs, allowing you to profit through economies of scale, whereas custom manufacturing focuses on the customer’s demand and will adjust based on their design or idea, resulting in a higher price. The customer would like to maintain the brand image, as well as the quality and material of the product, which will cause people to choose the brand and purchase the products.
As the popularity of many industrial techniques grows, an increasing number of businesses offer custom services. And a slew of custom manufacturers enter the market. Which features should a great custom manufacturer have? How do you select a suitable custom manufacturer as a brand or retailer?
The essential features of custom manufacturer
Professional technique and high quality
Because custom services are more expensive than mass production, customers will be more concerned with product quality. If you are developing a custom production system, you can introduce professional manufacturing techniques while training the personnel in charge of the production system. Attempt to improve product quality in a variety of ways, to ensure product stability, and to rely on all factors to earn the customer’s trust.
The high quality of the product can leave an impression on a customer who is working with you for the first time. When combined with the customer’s own marketing strategy, it can help the brand rise on the Internet and gradually build a high-quality brand position. Customers are excited to work with the custom manufacturer, which means more resources for them and a great forward cycle.
Compatibility and After-sales service
The definition of custom service is manufacturing according to the needs of the customer; thus, most custom manufacturers offer the service of discussing the product’s design with you, such as: which part can be personalized? How to find a balance between customer needs and manufacturing methods. Even some custom makers will provide several free modification opportunities.
After selling the customized products, after-sales service is essential. If there are any defective products or if a customer encounters a problem while using the product, the custom manufacturer should provide the necessary assistance. Custom manufacturing produces fewer products than mass production. As a result, it is a win-win situation for them to do their best to satisfy customers’ experiences while also giving brands the opportunity to collaborate with us again.
Corporate Social Responsibility
Environmental protection is becoming more popular. Most factories with lower manufacturing costs begin to make their manufacturing processes more environmentally friendly. Custom products are more expensive, so if they comply with environmental regulations and standards, it can give collaborative brands a better review and reputation, causing customers to agree with their brand and purchase the products.
If custom manufacturers have many international certificates, such as a reasonable labor environment, materials that meet international standards, and so on, it can leave an impression on customers and increase their desire to work with custom manufacturers. If the customer shares the same concept as the custom manufacturer and frequently participates in charitable activities, it can increase the intention to collaborate with the custom manufacturer with international certification, resulting in a win-win situation.
Price is not the only thing.
Value is also important.
Some customers consider price to be the most important factor when selecting a custom manufacturer. However, price is not the only factor to consider. As a custom product, the value is more important than the price because the product is rare. More important are the product’s quality and the benefits it can provide to the customer. As a result, if a custom manufacturer meets all three criteria, it is a great and dependable manufacturer that cares about its customers and is committed to future growth.
Excellent Custom Manufacturer – Chung Jen International
Chung Jen International is an excellent company with the three characteristics listed below. At the same time that it maintains high product quality, it also cares about environmental protection, obtaining numerous audits such as the Disney factory audit. Because the company cares about its employees and customers, and has a people-oriented philosophy, many brands want to collaborate with us.
Many of our products, such as metal keychains, badges, belt buckles, and bag buckles, can be customized. We also have products in various materials; please see the catalog for more information. If you have any questions, please call us or schedule an online conference; let us create a one-of-a-kind custom product and build a long-term partnership.